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Job Post Details
Brand Manager
Job details
Full job description
About Us
Complex Nutrition is a premium health and wellness brand focused on science-backed nutritional products that enhance well-being, performance, and recovery. Our commitment to quality, innovation, and customer satisfaction has established us as a trusted brand in the nutrition industry. We’re expanding rapidly across Ireland and we’re looking for a dynamic, results-driven individual to help grow our presence on the island of Ireland.
Position Overview
The Brand Manager position is based in Navan Co. Meath and is responsible for developing, managing and growing the company's brands, with a particular focus on Nuvion Nutrition and Croga. The role involves developing brand strategies, implementing marketing initiatives and identifying opportunities to increase brand awareness, market penetration and sales.
Key Responsibilities:
- Develop and implement brand and marketing strategies aligned with company objectives.
- Manage and grow company brands, particularly Nuvion Nutrition and Croga, ensuring consistent brand identity and positioning.
- Plan and execute marketing campaigns, promotional activities and product launches.
- Manage digital marketing activities, including social media, website content and online advertising.
- Conduct market research and monitor competitor activity, consumer trends and market opportunities.
- Identify opportunities for brand expansion, new products and increased sales.
- Work closely with Sales, R&D and Quality teams to support product development and commercial growth.
- Work with external agencies, designers, printers and other marketing suppliers as required.
- Coordinate packaging, artwork, product launches, promotional materials and marketing communications.
- Ensure consistent use of brand guidelines across all marketing materials, packaging and communications.
- Manage marketing budgets and evaluate campaign effectiveness.
- Monitor brand performance and report on marketing and sales-related KPIs.
- Provide management with regular updates on brand performance, marketing activities and commercial opportunities.
General Responsibilities
The Brand Manager is expected to:
- Maintain confidentiality regarding company, customer and commercial information.
- Comply with all company policies and procedures.
- Represent the company and its brands professionally.
- Maintain a high standard of accuracy and quality in all marketing communications.
- Undertake any additional reasonable duties appropriate to the role, as directed by management.
This job specification outlines the principal responsibilities of the role and may be amended in line with business requirements.
Requirements:
- Third-level qualification in Marketing, Business, Brand Management or a related discipline.
- Minimum 5 years' experience in marketing or brand management desirable.
- Experience in FMCG, food, nutrition or health and wellness markets advantageous.
- Strong knowledge of digital marketing and social media.
- Excellent communication, organisational and project management skills.
- Creative, commercially minded and results-driven approach.
Skills & Competencies
- Strong commercial and brand development awareness.
- Excellent communication and interpersonal skills.
- Analytical and strategic thinking.
- Ability to manage multiple projects and deadlines.
- Strong initiative and ability to work independently and collaboratively.
Pay: €50,000.00 per year
Benefits:
- On-site parking
- Sick pay
Work Location: In person