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Job Post Details

Digital Marketing Assistant - job post

LYNOTT JEWELLERY
1.0 out of 5 stars
Swords, County Dublin
€32,000–€35,000 a year - Permanent, Full-time

Job details

Pay

  • €32,000–€35,000 a year

Job type

  • Permanent
  • Full-time

Location

Swords, County Dublin

Benefits

Pulled from the full job description

  • Pay raise
  • Employee discount

Full job description

This role is office-based in Swords five days per week during the six-month

probation period. Following successful completion of probation, occasional ad hoc work-from-home flexibility

may be available depending on business requirements. A formal performance and salary review will take

place after probation; this does not guarantee an automatic salary increase.

About Lynott Jewellery

Lynott Jewellery is a fast-growing Irish jewellery brand operating across e-commerce, retail concessions and

personalised jewellery services. We are looking for a proactive and highly organised Digital Marketing

Assistant to support the day-to-day delivery of our e-commerce, digital marketing, customer experience and

wider marketing activity.

About the Role

  • Core Focus: Hands-on junior role offering broad, end-to-end exposure across e-commerce, digital strategy, campaign execution, and marketing analytics.
  • Direct Reporting: Reports directly to the Director and Senior Management team.
  • Key Areas: Shopify management, email marketing, paid digital ads, customer journey optimization, reporting, offline events, and retail marketing.
  • Growth Opportunity: Designed for an ambitious marketer with 1+ years of relevant experience looking to accelerate their career in digital marketing and e-commerce.
  • Collaboration: Serve as a central connector coordinating daily workflows with graphic designers, social media teams, content creators, and external agencies.
  • Ideal Candidate: Initiative-led, proactive self-starter who thrives on task ownership, adaptability, and cross-functional communication.

Key Responsibilities

  • Reporting & Strategy: Work directly alongside the Director and Senior Management to track key KPIs, analyze performance, and execute core growth strategies.
  • E-Commerce & Digital: Maintain Shopify store updates, upload products, and assist with site merchandising and user journey optimization.
  • Email & Paid Media: Execute email marketing campaigns (e.g., Klaviyo/Mailchimp), set up automated flows, and assist with paid ad campaign assets and setup (Meta/Google).
  • Campaign & Content Coordination: Liaise with designers and content creators to track project timelines and ensure seamless execution across channels.
  • Events & Retail Support: Coordinate logistics and marketing collateral for live events and retail activations.

LYNOTT JEWELLERY

Digital Marketing Assistant | Job Specification

 Coordinate digital advertising requirements with the wider marketing, social and creative teams.

Email Marketing

 Plan, build, schedule and quality-check email marketing campaigns.

 Maintain the email marketing calendar alongside product launches, promotions, retail activity and

events.

 Support customer segmentation, automated journeys and campaign testing.

 Review email performance, including open rates, click-through rates, conversion and revenue.

 Work with the graphic designer on email assets and ensure copy, links, products and promotional details

are correct before send.

Campaign Planning and Marketing Calendar

 Maintain the overall marketing calendar across website, email, social media, paid advertising, retail and

events.

 Coordinate campaign deadlines, briefs, content requirements, launch dates and approvals.

 Work with the graphic designer on signage, website banners, email assets and other campaign

materials.

 Work closely with the social media team and content creators on campaign planning, deliverables and

timings.

 Ensure campaign messaging, imagery, links, product availability and dates are consistent across all

customer channels.

 Keep campaign files, briefs, reports and creative assets organised and up to date.

Customer Experience and Customer Journey

 Support the review and improvement of the online customer journey across Shopify and connected

apps.

 Work with the customer service team to identify recurring customer issues and recommend practical

improvements.

 Ensure product information, delivery details, returns information, FAQs and customer communications

are clear and accurate.

 Support the management and resolution of customer-facing website issues.

 Experience with Zendesk or a similar customer service platform is an advantage.

Reporting, Research and Analysis

 Prepare regular reports covering website performance, online sales, email marketing, digital advertising

and campaign results.

 Monitor key e-commerce and digital marketing KPIs and identify trends or issues requiring action.

 Carry out market research and competitor analysis across websites, campaigns, promotions, launches

and customer journeys.

 Present clear findings and practical recommendations to the Director and wider team.

 Stay informed about developments in e-commerce, digital marketing, retail and AI tools.

Retail, Events and General Marketing Support

 Support marketing activity across stores, concessions, pop-ups and retail partners.

 Assist with the planning and coordination of product launches, events, activations and customer-facing

experiences.

 Coordinate signage, campaign assets and marketing requirements for retail locations and events.

 Support partnerships, collaborations, gifting and influencer activity where required.

 Complete ad hoc retail, e-commerce and general marketing duties in line with business priorities.

Experience and Requirements

LYNOTT JEWELLERY

Digital Marketing Assistant | Job Specification

 Minimum one year of relevant experience in digital marketing, e-commerce, marketing coordination or a

related role.

 Practical Shopify experience is essential, including product uploads and day-to-day website

management.

 Experience supporting email marketing campaigns and digital marketing activity.

 A strong understanding of customer experience and the online customer journey.

 Excellent organisation, planning and time-management skills.

 Strong attention to detail and confidence checking copy, links, prices, imagery and campaign assets.

 Strong written communication and copywriting ability.

 Comfortable working with reports, campaign performance data and e-commerce KPIs.

 Commercial awareness and an interest in how marketing activity drives sales and revenue.

 Ability to manage multiple priorities and deadlines in a fast-paced retail environment.

 Comfortable working in the Swords office five days per week during probation.

Desirable Experience

 Experience with Meta Ads, Google Ads or similar paid advertising platforms.

 Experience with Klaviyo, Shopify Email or another email marketing platform.

 Experience using Shopify analytics, Google Analytics or similar reporting tools.

 Experience using Zendesk or another customer service platform.

 Experience with Shopify apps, integrations and online merchandising.

 Experience supporting retail events, pop-ups, product launches or customer activations.

 Experience within jewellery, fashion, beauty, retail or another consumer brand.

 Familiarity with Canva and working with designers or creative teams.

 Experience using Claude, ChatGPT or other AI tools for research, planning, analysis, copy development

and workflow efficiency.

The Ideal Candidate

 An initiative-led self-starter who is eager to learn and develop.

 Highly organised, proactive and comfortable taking ownership of tasks.

 Commercially minded, with a genuine interest in e-commerce and driving online sales.

 Confident working directly with the Director and collaborating with the wider team.

 Able to coordinate designers, social media colleagues, creators and external partners without needing to

produce all creative assets independently.

 Detail-focused, resourceful and comfortable identifying issues before they affect customers or campaign

delivery.

 Curious, adaptable and willing to bring forward new ideas and recommendations.

 Positive and hands-on, with the ability to work effectively in a fast-paced, growing business.

What the Role Offers

 Direct experience working with the Director and a wider cross-functional team.

 Broad exposure to e-commerce, digital advertising, email, customer experience, retail marketing and

events.

 A strong learning and development opportunity within a growing Irish brand.

 The opportunity to take ownership, build practical experience and progress as the business grows.

How to Apply

Please apply with your CV and a short cover note outlining:

 Your relevant Shopify and e-commerce experience.

 The digital marketing platforms and tools you have worked with.

LYNOTT JEWELLERY

Digital Marketing Assistant | Job Specification

 An example of a campaign, website update or e-commerce project you supported.

 Your availability and notice period.

Pay: €32,000.00-€35,000.00 per year

Benefits:

  • Employee discount

Ability to commute/relocate:

  • Swords, County Dublin: reliably commute or plan to relocate before starting work (preferred)

Experience:

  • Shopify: 1 year (preferred)
  • Email Marketing: 1 year (preferred)

Work Location: In person

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